Google Viral Superbowl AD

by Jorge

I just commented on shoemoney’s blog about the Google AD that was aired on the Superbowl named
“Parisian Love”.

I first got to watch it on youtube because in live in Mexico and there are different ads so my first impression was
a little of why do you spend so much money in that kind of ad showing only typing characters and all that?

But the important thing is the story and the user experience, the story telling and the psychology of a google searcher.

Google knows a lot of their customers and actually they saw that kind of behavior of some of the history of their users.

Maybe google has a lot more info than you think, thats why these commercial is going viral, and the superbowl was the plataform of launching this virus. An idea virus like Seth Godin coined that phrase is an idea that is easily spreadable and has something worth sharing, and this ad is an example of that.

What do you think about the ad?

Comment and share!

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